Research & Intellectual Contributions

73 Total Career Intellectual Contributions | 16 Peer-Reviewed Journal Articles | 6 Book Chapters & Case Studies | 51 Refereed Conference Presentations & Invited Keynotes

Research Grants & Sponsored Projects

• NSA Grant Logistics and Cybersecurity Public-Private Partnership Grant ($22,500)
  National Security Agency (NSA) Research Grant (2023–Present)
  Co-Investigators: Dr. Varun Gupta, Dr. Zuoming Liu, Dr. Mohan Menon, Dr. Lu Xu, Dr. Tamirat Abegaz, Dr. Luay Wahsheh.
• AI Research Grant CustomGPT.ai AI Research Grant Award ($3,000)
  CustomGPT Research Program (2024)
  Interactive AI chatbot for supply chain planning and logistics analytics.

Peer-Reviewed Journal (PRJ) Articles

1. HBR 2026 ABDC A Is Our Subscription Program Really Working?
   Gupta, V., Zhang, X. (S.), Griffiths, V., & Li, J. (2026)
   Harvard Business Review, September–October 2026. Premier Practitioner Outlet.
2. ABDC A* Scimago Q1 Coordinating Telehealth Platform with Revenue-Sharing Contracts under Different Reimbursement Mechanisms
   Zhang, X., Perera, S., Wang, J-J., Cai, T., & Gupta, V. (2025)
   Transportation Research Part E: Logistics and Transportation Review, 151.
3. IISE Best Practice Award ABDC A Reinventing Material Planning & Buying with Perfect Planner
   Beil, T., Danielov, E., Gupta, V., & Hassan, A. (2024)
   IISE (Institute of Industrial and Systems Engineers) Transactions.
4. ABDC A* Scimago Q1 Managing Surges in Online Demand using Bandwidth Throttling: An Optimal Strategy amid the COVID-19 Pandemic
   Gupta, V., & Perera, S. (2021)
   Transportation Research Part E: Logistics and Transportation Review, 151.
5. ABDC A Scimago Q1 Online Selling through O2O Platform or on Your Own? Strategic Implications for Local Brick-and-Mortar Stores
   He, B., Gupta, V., & Mirchandani, P. (2021)
   Omega - The International Journal of Management Science, 103, 102424.
6. ABDC A Scimago Q1 Competitive Pricing of Substitute Products under Supply Disruption
   Gupta, V., Ivanov, D., & Choi, T.M. (2021)
   Omega - The International Journal of Management Science, 101, 102279.
7. ABDC A* Scimago Q1 Management of Online Server Congestion using Optimal Demand Throttling
   Perera, S., Gupta, V., & Buckley, W. (2020)
   European Journal of Operational Research, 285(1), 324–342.
8. ABDC A Scimago Q1 Demand-Dependent Recovery Decision-Making of a Batch of Products for Sustainability
   Meng, K., Cao, Y., Peng, R., Prybutok, V., & Gupta, V. (2020)
   International Journal of Production Economics, 224, 107552.
9. Top Cited Article ABDC A Dual Sourcing under Supply Disruption with Risk-Averse Suppliers in the Sharing Economy
   Gupta, V., & Ivanov, D. (2020)
   International Journal of Production Research, 58(1), 291–307.
10. Top Cited Article ABDC B Supply Chain Financing with Advance Selling under Disruption
    Gupta, V., & Chutani, A. (2020)
    International Transactions in Operational Research, 27, 2449–2468.
11. Supply Chain Security: A Study on C-TPAT and its Effect on Company's Security Measures
    Gupta, V., Ding, X., & Testa, T. (2019)
    Supply Chain Forum: An International Journal, 20(4), 332–347. (Acceptance Rate: 6%)
12. Integrating Procurement Strategies to Drive Quality Control in Industry 4.0
    Gupta, V. (2019)
    Quality Progress.
13. ABDC A* UTD 24 A WTP-Choice Model: Empirical Validation, Competitive and Centralized Pricing
    Gupta, V., & Çakanyıldırım, M. (2016)
    Production and Operations Management, 25(11), 1866–1884.
14. ABDC A Contingent Sourcing under Supply Disruption and Competition
    Gupta, V., He, B., & Sethi, S. P. (2015)
    International Journal of Production Research, 53(10), 3006–3027.
15. Neuronal Model with Distributed Delay: Analysis and Simulation Study for Gamma Distribution Memory Kernel
    Karmeshu, Gupta, V., & Kadambari, K. V. (2011)
    Biological Cybernetics, 104(6), 369–383.
16. Thermoluminescence, Glow Curves, and Carrier Traps in Colored and Nominally Pure LiF Crystals
    Baldacchini, G., Chiacchiaretta, P., Gupta, V., Kalinov, V., & Voitovich, A. P. (2008)
    Physics of the Solid State, 50(9), 1747–1755.

Award-Winning Cases & Book Chapters

• 1st Prize Winner DSI Finalist INFORMS Porsche Drive (A): Vehicle Subscription Strategy & Porsche Drive (B): Pricing Analytics
  Griffiths, V., Gupta, V., Manion, D., Sargent, S., Li, J., & Zhang, X. (2025)
  Ivey Publishing. Winner of the 1st Prize Case Competition at DSI; Finalist at INFORMS Annual Meeting.
• Strategic Selling through Online-to-Offline Platforms
  Gupta, V., & He, B. (2025)
  In Encyclopedia of Operations Management, Elsevier.
• Leveraging AI and ML for Logistics Excellence: Case Studies and Success Strategies
  Gupta, V. (2025)
  In Supply Chain Transformation Through Generative AI and Machine Learning, IGI Global.
• Retail Procurement Strategies in Disruptive Environments: Concepts and Best Practices
  Gupta, V. (2023)
  In Digital Supply Chain, Disruptive Environments, and the Impact on Retailers (pp. 238–253), IGI Global.

Recent Refereed Conferences & Invited Keynotes (2024–2026)

• 2026
  Executive Peer Group Facilitator: Supply Chain Management Strategy Track, SCLA 20th Annual Executive Business Forum, Palm Harbor, FL.
• 2025
  Presenter & Panelist: INFORMS Annual Meeting (Continuous Improvement & Student Case Engagement) & McLeod Software User Conference (University-Industry Roundtable), Denver, CO.
• 2024
  Invited Keynote Speaker & Panelist: International Symposium on Country Brand & Nearshoring (Government of Panama), Western Hemisphere Nearshoring Symposium (Port of Miami), and ASCM Atlanta PDM Keynote on Red Sea Crisis.