Dr. Varun Gupta
Syfan Logistics Lab Lead | L-SCM Industry Advisory Board Chair
About Me
I am a Tenured Associate Professor of Logistics and Supply Chain Management at the Mike Cottrell College of Business, University of North Georgia (UNG). I lead the Syfan Logistics Lab and serve as Chair of the L-SCM Industry Advisory Board and Chair of the Task Force for the B.B.A. in Logistics & Supply Chain Management.
I received my Ph.D. in Operations Management in 2014 from the Naveen Jindal School of Management at The University of Texas at Dallas under the supervision of Prof. Metin Çakanyıldırım and Prof. Suresh P. Sethi. I also hold M.S. in Supply Chain Management and M.B.A. degrees (Scholar of Distinction) from UT Dallas, and a B.Tech. degree in Materials Science Engineering from the Indian Institute of Technology Kanpur (IITK).
Prior to joining UNG in 2022, I was a tenured Associate Professor of Supply Chain Management & Analytics at the Black School of Business, Penn State Erie.
Research Focus & Domain Expertise
Recent News & Highlights (2024–2026)
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2026Published in Harvard Business Review (Sept–Oct 2026 issue): "Is Our Subscription Program Really Working?" with X. Zhang, V. Griffiths, and J. Li.
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2026Served as Executive Peer Group Facilitator for the Supply Chain Management Strategy Track at the 20th Annual SCLA Executive Business Forum, Palm Harbor, FL.
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2025Awarded Tenure at UNG; Published in Transportation Research Part E (ABDC A*) on Telehealth platform revenue-sharing contracts under different reimbursement mechanisms.
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2024Won 1st Prize at DSI Case Competition and named Finalist at INFORMS Case Competition for the Porsche Drive subscription strategy case series (published with Ivey Publishing).
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2024Won IISE Operational Excellence Best Practice Award (2nd Prize) for "Reinventing Material Planning & Buying with Perfect Planner" published in IISE Transactions.
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2023–2024Awarded $22,500 NSA Research Grant on Logistics & Cybersecurity and $3,000 CustomGPT.ai AI Research Grant.